Leading High Performing Remote Teams
How can leaders ensure that performance remains high in remote or hybrid-work environments?
Content Marketing
In this course, you’ll learn how compelling blogs, videos, podcasts, and other media can reach customers and drive sales. You’ll also learn steps for creating an effective content marketing plan, and some important ways to measure its impact and success.
Content marketing is a essential digital marketing strategy for companies looking to provide relevant and useful information to support your community and attract new customers.
Get started on your content marketing journey today.
Sustainable Innovation in Times of Disruption: Choices for a Better Society
There are opportunities for progress all around us. The key is to innovate on these opportunities sustainably.
To help identify most effective path forward, you'll need to gain a global perspective to these challenges in an open discussion. How can Japan and the world take action to create a more sustainable, innovative world? Where do you fit in?
It's time to find out.
Social Media & Digital Communications: Impact on Global Public Opinion
Social and digital media have dominated the communications industry for decades. But it's no secret that social media has the power to sway public opinion, and the way in which many companies use these platforms could be seen as manipulative.
What do companies need to be aware of when utilizing social and digital media? How can these mediums be used to better communicate strategically with the world?
Discover what top media and communications experts have to say.
CAGE Distance Framework
Want to expand overseas? The CAGE distance framework can help ensure you're constructing a solid global strategy in four areas: cultural, administrative, economic, and geographic. Learn how to leverage useful differences between countries, identify potential obstacles, and achieve global business success.
Servant Leadership
There's more to leadership than driving a team to profit. In fact, there's a word for looking beyond self-interest to prioritize individual growth: servant leadership. Try this course for a quick breakdown of what that is, how it works, and how it can lead to organizational success.
Strategy: Creating Value Inside Your Company
Have you ever wondered why certain companies are more successful than others? The answer is strategy: internal processes that control costs, allocate resources, and create value. This course from GLOBIS Unlimited can give you the tools you need for that strategic edge.
Strategy: Understanding the External Environment
To plan strategy on any level, you need to understand your company's external environment. In fact, your level of understanding can impact hiring, budgeting, marketing, or nearly any other part of the business world. Want to learn how to do all that? This course from GLOBIS Unlimited is the perfect first step!
Using Japanese Values to Thrive in Global Business
Japanese companies have unique cultural, communication, and operational challenges. But they also have values that have led to remarkable longevity. Check out this seminar to hear how these values help earn trust from overseas head offices and develop employees.
Marketing: Reaching Your Target
Every company works hard to get its products into the hands of customers. Are you doing everything you can to compete? In this course, you’ll find a winning formula to turn a product idea into real sales. Follow along through the fundamentals of the marketing mix and see how companies successfully bring products to market.
Basic Accounting: Financial Analysis
Want to compare your performance vs. a competitor? Or evaluate a potential vendor? Then you'll need to conduct a financial analysis. This course will teach you how to use three financial statements and evaluate financial performance in terms of profitability, efficiency, soundness, growth, and overall strength.
Career Anchors
What drives you to be good at your job?
Career anchors are based on your values, desires, motivations, and abilities. They are the immovable parts of your professional self-image that guide you throughout your career journey.
Try this short GLOBIS Unlimited course to identify which of the eight career anchors is yours!
Leadership with Passion through Kokorozashi
The key ingredient to success? Passion.
Finding your kokorozashi will unify your passions and skills to create positive change in society. This GLOBIS Unlimited course will help you develop the values and lifelong goals you need to become a strong, passion-driven leader.
Mastering business analysis is about mastering comparison. But if you’ve ever tried to look at a long list of numbers, you’ll know that comparing them is not as simple as it sounds. It’s easy to get lost in a sea of data, to feel adrift in numbers. The reason for this is simple: We tend to trust our brains over our own eyes. We overthink when we really need to step back, take a deep breath, and get a fresh look.
Reliable numerical analysis needs two relatively simple things: your own eyes and the right graph.
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The Eyeball Test and Prediction for Numerical Analysis
When I was studying at the University of Chicago Booth School of Business, one of my favorite teachers was my statistics lecturer. He gave us some invaluable advice for putting data into a graph. He called it the “eyeball test.”
Graphs help guide our eyes to the key points in data. Together, our eyes and our graphs are the strongest tools we have for comparison—hence, the value of the eyeball test. Graphs help differences and relationships in data stand out visually. Look at a list of numbers, and your eyes will start to glaze over. Look at a graph, and you can often immediately tell if something seems off.
One of the best graphs at our disposal is the scatter plot.
Let’s get a little perspective to see how graphs work by asking a question: Does being rich make you live longer?
This basic question raises others, of course. What does wealth have to do with life expectancy? Do wealthy people live longer because of improved hygiene and nutrition? Or does an abundance of money inevitably lead to a shorter, lazier life in the lap of luxury? Before collecting any data, it’s a good idea to make some predictions.
The eyeball test is reliable in many ways, but it does have its shortcomings. Most importantly, you’ll need a prediction as an anchor. Without a prediction (or hypothesis), it’s easy to fall into the trap of trusting data too much, believing it’s smarter than we are. It’s easy to just look at a bunch of data and think, “That sounds about right!” But if we set out with certain expectations and the graph turns out differently, we can ask why.
This may lead to an unexpected discovery.
When to Use a Scatter Plot for Numerical Analysis
The eyeball test is a great start, but it can’t take you all the way to mastering business analysis. For that, you’ll need the help of graphs.
Let’s compare the relationship between wealth and lifespan. The below graph uses GDP per capita (average income per citizen) for wealth and average life expectancy at birth for lifespan. The size of each bubble represents the size of each country’s population.
We can clearly see here that, for most countries, there is a linear relationship: Average lifespan increases with wealth. This linear relationship is known as correlation or covariance in the world of statistics. The wealthier the country, the longer its people live.
If you’re wondering when to use a scatter plot, remember this: The scatter plot is the king of graphs.
Everyone knows line graphs, pie charts, and bar graphs, which all show changes in one variable. The scatter plot is different. It shows the relationship between two variables—a truly revolutionary invention in the history of graphs.
We could spend a lifetime staring at a list of numbers asking “Why?” and never find a causal relationship. However, a scatter plot allows us to see this because we can compare two variables so graphically. This is why scatter plots are so popular in science (used for up to 80% of graphs). They also work nicely for concepts such as economies of scale (the larger the scale, the lower the cost) or the experience curve (the more we make, the lower the cost).
The next time you find yourself adrift in data, try putting it into a scatter plot (an easy task with Excel). Then use your built-in secret weapon to interpret the data: your own eyes. Soon, you’ll find you have a mind for numbers and no trouble navigating to the shore.