Learn the 5 phases of this problem-solving methodology and switch from technology-centered to user-centered thinking.
Learn what reciprocity is and how it can motivate people and boost sales.
Invented in the early 20th century, the Gantt Chart is one of the building blocks of modern project management. In this online course, you'll learn how this tool can be used effectively to monitor progress and achieve your team's goals.
Navigating Change Successfully
The working landscape is continually shifting and being disrupted, so how to employees maintain a sense of stability? Listen to CEO and president of Carl ZEISS Japan Stefan Sacre share his expertise on dealing with change in organizations and entire industries.
The halo effect is often leveraged for marketing and promotion. But as a type of cognitive bias, it can also have a subconscious impact on decision-making in the workplace. Learn why and (how to overcome it) in this online course.
Anchoring and Framing
Want to increase your confidence during negotiations? Master the principles of anchoring and framing to take your negotiation skills to the next level.
ZOPA and BATNA
Understanding ZOPA and BATNA will help you become a better negotiator, create more value, and feel more confident at the table.
In this course, you’ll learn how compelling blogs, videos, podcasts, and other media can reach customers and drive sales. You’ll also learn steps for creating an effective content marketing plan, and some important ways to measure its impact and success.
Content marketing is a essential digital marketing strategy for companies looking to provide relevant and useful information to support your community and attract new customers.
Get started on your content marketing journey today.
Sustainable Innovation in Times of Disruption: Choices for a Better Society
There are opportunities for progress all around us. The key is to innovate on these opportunities sustainably.
To help identify most effective path forward, you'll need to gain a global perspective to these challenges in an open discussion. How can Japan and the world take action to create a more sustainable, innovative world? Where do you fit in?
It's time to find out.
Social Media & Digital Communications: Impact on Global Public Opinion
Social and digital media have dominated the communications industry for decades. But it's no secret that social media has the power to sway public opinion, and the way in which many companies use these platforms could be seen as manipulative.
What do companies need to be aware of when utilizing social and digital media? How can these mediums be used to better communicate strategically with the world?
Discover what top media and communications experts have to say.
Blockchain is one of the most captivating technologies out there. Learn what it is and how to make use of its opportunities in this short online course.
The 7-38-55 Rule, developed by Albert Mehrabian, suggests that effective communication relies less on the words we choose than on our tone of our voice, appearance, and body language. Learn how to put this theory to use for better communication in business.
Your time and resources are limited. Efficiency means learning to prioritize. The Pareto principle (also called the 80-20 rule) can help you identify the best way to use your time for maximum results.
Country Analysis Framework
Overseas expansion requires careful planning. The Country Analysis Framework can help you look beyond an industry-level analysis and reframe your view based on performance, strategy, and context. Try this short course to learn how it works.
The SECI model illustrates how knowledge is created and shared. Learn how to put it to use for best practices, and how the Japanese concept of “ba” fits in to broaden your perspective.
Johari Window Model
The Johari Window Model is a self-awareness framework that helps you better understand . . . you. Learn how its four quadrants can help you identify gaps between how you see yourself, and how others see you.
Wondering if you should continue an investment or look for something new? Sunk costs can have a powerful psychological impact on decision-making. Learn how to recognize them to ensure rational decisions.
CAGE Distance Framework
Want to expand overseas? The CAGE distance framework can help ensure you're constructing a solid global strategy in four areas: cultural, administrative, economic, and geographic. Learn how to leverage useful differences between countries, identify potential obstacles, and achieve global business success.
Groupthink refers to group pressure and the perception of consensus which together lead to ill-formed decisions—or even unnecessary risks. Learn to identify the warning signs of groupthink and apply countermeasures in this online course.
Deductive and Inductive Reasoning
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Critical Thinking: Hypothesis-Driven Thinking
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Critical Thinking: Structured Reasoning
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Critical Thinking: Problem-Solving
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How to Dream
Join globally renowned author and Columbia Business School professor Dr. Sheena Iyengar as she explains how to approach your dreams with a new perspective. Learn to reflect on what you long to accomplish and what stands in your way.
Logical thinking is at the heart of confident, persuasive decisions. This course will equip you with a five-point approach to more becoming a more logical thinker. Learn to classify ideas and distinguish fact from opinion.
Investing & Diversity: The Changing Faces of Venture Capitalists
Is the venture capital industry embracing diversity in investors? Watch global venture capitalists from around the world discuss the state of things and what needs to be done for a more inclusive future.
There's more to leadership than driving a team to profit. In fact, there's a word for looking beyond self-interest to prioritize individual growth: servant leadership. Try this course for a quick breakdown of what that is, how it works, and how it can lead to organizational success.
Organizational Behavior and Leadership
Ever wonder what makes a great leader? Whether your role requires leadership or not, understanding organizational behavior is useful for your career. This course from GLOBIS Unlimited can set you on your way.
Leadership vs. Management
Leadership and management are different skills, but today’s leaders must have both. Try out this course from GLOBIS Unlimited to understand the difference, as well as when and why each skill is necessary for motivation, communication, and value.
Strategy: Creating Value Inside Your Company
Have you ever wondered why certain companies are more successful than others? The answer is strategy: internal processes that control costs, allocate resources, and create value. This course from GLOBIS Unlimited can give you the tools you need for that strategic edge.
Strategy: Understanding the External Environment
To plan strategy on any level, you need to understand your company's external environment. In fact, your level of understanding can impact hiring, budgeting, marketing, or nearly any other part of the business world. Want to learn how to do all that? This course from GLOBIS Unlimited is the perfect first step!
Using Japanese Values to Thrive in Global Business
Japanese companies have unique cultural, communication, and operational challenges. But they also have values that have led to remarkable longevity. Check out this seminar to hear how these values help earn trust from overseas head offices and develop employees.
Turnaround Leadership: The Differences Between Japan and the West
What's the best way for leaders to communicate a shift in corporate strategy? How do you even know when it's time for such a change? This course explains how Japan might have one answer, Western companies another.
Conflicts in the workplace are inevitable. But they can lead to positive outcomes if they’re managed well. Check out this online course for a two-step process that can help you manage conflict successfully.
Evernote Founder: How Tech Startups Can Break through in Japan
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Women Empowerment: Lessons from Cartier
How can women overcome gender inequality and reach their leadership goals? Cartier Japan CEO June Miyachi shares her secret in this special course from GLOBIS Unlimited.
Marketing: Reaching Your Target
Every company works hard to get its products into the hands of customers. Are you doing everything you can to compete? In this course, you’ll find a winning formula to turn a product idea into real sales. Follow along through the fundamentals of the marketing mix and see how companies successfully bring products to market.
Seeing good products into the hands of customers is no easy task. The marketing mix can help. It's a collection of strategies and tactics companies utilize to get customers to purchase their products or services, and is an essential part of the overall marketing process.
The Principles of Negotiation
With the proper skills and attitude, anyone can become a successful negotiator. But first, you'll need to learn the basics to prepare for, assess, and respond to offers for the best results. GLOBIS Unlimited can help.
Negotiation: Creating Value
Want to create more shared value between yourself and your negotiation opponent? Discover how cognitive bias affects the judgment of others. Try this course from GLOBIS Unlimited to master the value of negotiation.
Finding Your Life Purpose with Ikigai
Ikigai can guide you in your quest for self-discovery. Listen to Japanese brain scientist Ken Mogi explain why and how.
Maslow’s Hierarchy of Needs
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We all subconsciously collect information that reinforces our preconceptions. It's natural . . . but it does lead to a kind of flawed decision-making called confirmation bias. To become more objective and impartial, check out this course from GLOBIS Unlimited!
An Investor's Lesson to Entrepreneurs
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Managerial accounting is a powerful way to measure progress, identify problems, and meet your goals. Check out this course to learn how data-backed decisions can help you run your business.
Finance Basics: 1
For a healthy mix of quantitative planning, evaluation, and management, you need solid decision-making. And finance is the secret sauce! Get the essentials of finance in this two-part course from GLOBIS Unlimited.
Basic Accounting: Financial Analysis
Want to compare your performance vs. a competitor? Or evaluate a potential vendor? Then you'll need to conduct a financial analysis. This course will teach you how to use three financial statements and evaluate financial performance in terms of profitability, efficiency, soundness, growth, and overall strength.
What drives you to be good at your job?
Career anchors are based on your values, desires, motivations, and abilities. They are the immovable parts of your professional self-image that guide you throughout your career journey.
Try this short GLOBIS Unlimited course to identify which of the eight career anchors is yours!
Digital Marketing Psychology to Transform Your Business
How does digital marketing really differ from traditional marketing? How is social media changing things really? And what's going on in Asia?
Having the pyramid structure in your communication toolkit can not only help you approach a problem, but convince others that your solution is valid. Break away from linear thinking and test your logical thinking with this course from GLOBIS Unlimited!
Leadership with Passion through Kokorozashi
The key ingredient to success? Passion.
Finding your kokorozashi will unify your passions and skills to create positive change in society. This GLOBIS Unlimited course will help you develop the values and lifelong goals you need to become a strong, passion-driven leader.
AI First Companies – Implementation and Impact
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Technovate in the Era of Industry 4.0
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Product Life Cycle
Every product takes a natural course through the market—there's a how, when, and why customers adopt products at different stages. Check out this course from GLOBIS Unlimited to find out how a product you use every day is part of this cycle.
Logical thinking is the most valuable asset any business professional can have. That's why logic trees are such a valuable tool—they can help you identify a problem, break it down, and build it back up to a solution.
Using the MECE principle can help ensure you categorize without gaps or overlaps. Check out this course from GLOBIS Unlimited for a practical demonstration of how it works!
This article covers the sales day (November 3) for the 14 teams of elementary schoolchildren entering Junior Economy College in Tatsuno. Part 1 is here.
On November 3rd at the city festival, all 14 teams sold their wares. All sold food, while some also sold crafts they had made.
The sales day started very early. Due to hygiene rules, all food needed to be prepared that morning. The teams were split into two groups, each heading to a local elementary school at 6:30 am to prepare their food. They had 90 minutes. With limited preparation time, it was the teams that took time to plan and decide exactly who did what that were most efficient. The team that had the furthest to travel arrived flustered a few minutes late. They were a little behind already, even before they started. Three of the 5 members were peeling locally grown potatoes, while 2 washed. A couple of them ended up cutting their fingers, eating further into their valuable time. Another team just seemed to walk on water. They had all their products—sandwiches with yakisoba noodles using locally produced soy sauce and basil sauce—cooked, bagged and boxed with 30 minutes to spare. It was almost magical, like seeing Goldratt’s Theory of Constraints from The Goal in live action.
Learning Point #5
Be sure to understand your process.
These kids only got one chance. Yet they knew their roles and exactly what to do. In the business world, companies can kaizen (continuously improve) as they go. But when you’ve got only one chance to sell, it helps to do practice runs or make prototypes. I didn’t ask the children in this case, but I suspect they practiced before the big day.
In Japan, presentation is key, and the children can definitely be proud of what they created. Some teams expended effort on their uniforms or on the stalls. One team even created a stamp with their company name, branding every single one of their homemade cookies. Their level of attention to detail was exemplary.
Learning Point #6
Attention to detail with branding can be a key success factor.
In the world of startups and self-help books for procrastinators (which I usually read when I should be doing something else), they say perfection is the enemy of the good. But showing you care is often enough to make your product extra special, delighting the customer and making them put their hand in their pocket. It’s called branding and it’s easy to forget sometimes.
One of the special rules for this year’s competition was to try to use locally produced ingredients in at least one of the products each team sold. Teams didn’t have to do this. But those that did would receive a weighted score acknowledging this effort. Tatsuno is famous for soy sauce. The city is home to Higashimaru, Japan’s third biggest producer. Soumen noodles are another main product with Ibonoito, a famous Japanese brand (actually an association of noodle producers) based here. Its third major product is very high quality leather. Hyogo Prefecture produces about 70% of all Japanese cattle hide and of that 40% is produced in Tatsuno. So – perhaps not surprisingly – many teams used one or more of these products within their offerings. A couple of teams made keyrings and even wallets out of leather. Many used soy sauce. I liked one team’s idea to sell locally grown potted plants. They were unique (no team had thought of this before) and easy to sell. And something I learned later is that another of the teams even went to meet an organic farmer to thoroughly understand their raw materials.
Learning Point #7
When you have a skill, make best use of it.
When you don’t, learn. The teams making leather products made great use of their existing talent. The team that interviewed the organic farmer could use this information when selling the product. Both make great stories when speaking to potential customers. And a great story is a wonderful way of creating value.
The stalls closed at 3:00 pm. By the end, every single team had managed to sell all their products. Apparently, this had never happened before in four years of competition. The first team sold out around 1:00 pm, quickly followed by a few more teams. It’s better for the heart to sell early. But on the other hand, teams selling out closer to the deadline were probably better planners, while the early birds could well have sold more.
Over the next two hours, the sense of panic was palpable as the teams with product remaining became more and more anxious to sell. Gradually, as panic exceeded their fear of not selling, the kids got braver, venturing out of their stalls, canvassing harder and louder to make a sale. Some teams even decided to reduce their prices. It was great to see how a sense of urgency created action, like John Kotter’s 8 Steps to Change in fast forward!
Learning Point #8
Don’t wait until the last minute to push for sales.
This learning point is one I really must take to heart. Even though I have lots of experience in sales, I prefer working through introductions than cold calling. When calling in Japanese rather than English, the telephone still scares the life out of me! I have to psych myself up before making a call. I know that this fear has meant lost opportunities for me.
In the final article, we’ll look at how the teams wound down their companies as well as some of the results.