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Dr. David Williams

Founder and Lead Digital Strategist of Global Digital Mojo; GLOBIS Faculty
Dr. David Williams is the founder and lead digital strategist of Global Digital Mojo. With a PhD in cognitive psychology, he teaches Digital Marketing Psychology at GLOBIS and is also an adjunct professor at Hong Kong Polytechnic University's School of Design. With over 20 years of experience in commercial digital experience innovation, he speaks five languages and has lived or worked in over 20 countries. Following senior UX positions with Motorola, Nuance, and Razorfish, he co-founded Asentio Design in 2006ーChina's first research-to-design digital product and service design studio. Later, Dr. Williams founded Asia Digital Mojo, an agency that defines communication strategies and applies interactive experiences to digital marketing, branding, and experiential retail.
MBA Essentials
FEB 8, 2021

Critical Questioning: MBA Faculty Q&A #5

Do past investments matter in decision making? How do digital psychologists think? Why does HR matter to non-HR people? Should negotiators always make the first move? Check out our Feb 2021 Q&A for answers!