Aya Murota
International Sales & Marketing Manager, Ishimoto Sake Brewery Co., Ltd.
Ms. Murota developed a personal mission during her MBA study at GLOBIS to "act as a cushion between Japan and the rest of the world and facilitate business and communication." After graduating, she moved to Niigata to work at Ishimoto Sake Brewery. She now travels around the globe to introduce the brand and share Japanese values with the world.
She received her MBA from GLOBIS University in 2015.
Communication · Nov 01, 2016
Good Guanxi: The Key to Success in Chinese Business Culture
By Aya Murota
The concept of guanxi is central to Chinese business culture (and really the only way to be successful doing business with the Chinese).
The concept of guanxi is central to Chinese business culture (and really the only way to be successful doing business with the Chinese).
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