Leading High Performing Remote Teams
How can leaders ensure that performance remains high in remote or hybrid-work environments?
Content Marketing
In this course, you’ll learn how compelling blogs, videos, podcasts, and other media can reach customers and drive sales. You’ll also learn steps for creating an effective content marketing plan, and some important ways to measure its impact and success.
Content marketing is a essential digital marketing strategy for companies looking to provide relevant and useful information to support your community and attract new customers.
Get started on your content marketing journey today.
Sustainable Innovation in Times of Disruption: Choices for a Better Society
There are opportunities for progress all around us. The key is to innovate on these opportunities sustainably.
To help identify most effective path forward, you'll need to gain a global perspective to these challenges in an open discussion. How can Japan and the world take action to create a more sustainable, innovative world? Where do you fit in?
It's time to find out.
Social Media & Digital Communications: Impact on Global Public Opinion
Social and digital media have dominated the communications industry for decades. But it's no secret that social media has the power to sway public opinion, and the way in which many companies use these platforms could be seen as manipulative.
What do companies need to be aware of when utilizing social and digital media? How can these mediums be used to better communicate strategically with the world?
Discover what top media and communications experts have to say.
CAGE Distance Framework
Want to expand overseas? The CAGE distance framework can help ensure you're constructing a solid global strategy in four areas: cultural, administrative, economic, and geographic. Learn how to leverage useful differences between countries, identify potential obstacles, and achieve global business success.
Servant Leadership
There's more to leadership than driving a team to profit. In fact, there's a word for looking beyond self-interest to prioritize individual growth: servant leadership. Try this course for a quick breakdown of what that is, how it works, and how it can lead to organizational success.
Strategy: Creating Value Inside Your Company
Have you ever wondered why certain companies are more successful than others? The answer is strategy: internal processes that control costs, allocate resources, and create value. This course from GLOBIS Unlimited can give you the tools you need for that strategic edge.
Strategy: Understanding the External Environment
To plan strategy on any level, you need to understand your company's external environment. In fact, your level of understanding can impact hiring, budgeting, marketing, or nearly any other part of the business world. Want to learn how to do all that? This course from GLOBIS Unlimited is the perfect first step!
Using Japanese Values to Thrive in Global Business
Japanese companies have unique cultural, communication, and operational challenges. But they also have values that have led to remarkable longevity. Check out this seminar to hear how these values help earn trust from overseas head offices and develop employees.
Marketing: Reaching Your Target
Every company works hard to get its products into the hands of customers. Are you doing everything you can to compete? In this course, you’ll find a winning formula to turn a product idea into real sales. Follow along through the fundamentals of the marketing mix and see how companies successfully bring products to market.
Basic Accounting: Financial Analysis
Want to compare your performance vs. a competitor? Or evaluate a potential vendor? Then you'll need to conduct a financial analysis. This course will teach you how to use three financial statements and evaluate financial performance in terms of profitability, efficiency, soundness, growth, and overall strength.
Career Anchors
What drives you to be good at your job?
Career anchors are based on your values, desires, motivations, and abilities. They are the immovable parts of your professional self-image that guide you throughout your career journey.
Try this short GLOBIS Unlimited course to identify which of the eight career anchors is yours!
Leadership with Passion through Kokorozashi
The key ingredient to success? Passion.
Finding your kokorozashi will unify your passions and skills to create positive change in society. This GLOBIS Unlimited course will help you develop the values and lifelong goals you need to become a strong, passion-driven leader.
As the seasons change and time marches on, we all think from time to time that we want to improve ourselves: study something new, acquire a new skill, try a new activity. If you’ve been bitten by the entrepreneurial bug, you might be thinking about business courses, or even an MBA.
You might also wonder, “What’s it like to study for your MBA? Do I have what it takes?”
Here’s a little secret: there’s always more to learn, no matter who you are.
In fact, we asked GLOBIS MBA faculty what they wish all their students knew before taking their course. Here’s what they had to say…
Essentials of Marketing & Strategy
There are many famous theories and frameworks in strategy and marketing. Some students already know these before taking the class, but real question isn’t “Do you know them?” but “Can you apply them?” Students need to understand how to use them in real cases to make decisions. This is more important than how many frameworks you know.
There are two steps before the be-able-to apply stage:
1) Know the concept
2) Understand the concept
Only after those can you reach 3) Apply the concept.
The shortcut to reach 3) is practice. That’s why we spend more time on 1) and 2) at GLOBIS. Try to apply at least one theory to one case every day. If you continue to do this, you will have 365 trial-and-error cases, which is going to be your management foundation.
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Strategy
What do I wish every student knew? Definitely critical thinking.
Critical thinking helps you express your thoughts and contribute meaningfully in class discussion. It also helps you construct your thoughts systematically so that readers can understand both the big picture and the details of strategic actions.
Systematic thinking is absolutely necessary for a business leader to lead his group. Unless you show your goals and how to get there in a easy-to-understand way, your people will get lost. So I’d definitely encourage every student to learn the basics of critical thinking.
—Arata Ikeda
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Venture Business Planning
Being a good entrepreneur is often misunderstood as having the extraordinary courage to take great risks. But in reality, discipline is more important. Entrepreneurship is manageable, and most entrepreneurs are actually risk averse. They are experts in reducing investor risk.
To this end, one important concept all entrepreneurs need to understand is unit economics. Entrepreneurs need to show investors that the revenues and costs of even the smallest units can represent their business model. Investors risk their money only when they see the unit economics as healthy and scalable. Managing unit economics requires discipline, not courage.
Entrepreneurs need to be credible from an investor’s point of view, rather than just brave.
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Corporate Philosophy and Social Values
I wish every student had a good understanding of what their company brings to society beyond economic profits that come from their products or their services.
In business, we typically think of major operational functions such as R&D, procurement, manufacturing, and sales. However, if we can expand our thinking into the entire supply chain and the community, there are many ways companies can contribute.
For example, if the local government were having operational issues with the COVID-19 vaccination, a manufacturing company with operational excellence could support the planning and execution. If there were a shortage of doctors, pharmaceutical companies might send their doctors to supplement this shortage. These would be companies thinking of their local communities, using resources to fill in missing pieces in the local value chain. Not only would these companies help speed up economic recovery locally, but they’d also acquire trust and goodwill from customers in the region.
Businesspeople, whether they’re seeking an MBA or not, should all be thinking about these extended value chains.
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Want more GLOBIS MBA faculty insights? Click here for more Critical Questioning.